August 2012 Newsletter

Incisive Marketing

August Newsletter

Strategic Marketing Marketing Communications Coaching, Mentoring & Interim Working With 3rd Parties
£200 Million Programme Set to Deliver Growth Support to Ambitious SME’s

Mark Broughton, Innovation specialist at Oxford Innovation, describes how the new GrowthAccelerator programme can benefit businesses in the South West.

A new £200 million programme to help businesses achieve their ambition for growth, has recently been launched by Secretary of State for Business, Vince Cable. GrowthAccelerator is available for companies with the potential for rapid and sustainable growth. This new partnership between the private sector and government will see business experts working with companies to identify and overcome their barriers to growth. It addresses issues such as commercialising innovation, securing finance and developing leadership and management capability.

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Registration for Venturefest Bristol 2012 is now open

Venturefest Bristol 2012 the premier event for technology business activity in the South West, will take place on Wednesday 7th November at the UWE Conference Centre.

This free, all-day, event is aimed at SMEs looking for funding opportunities and support, investors looking for new opportunities, and researchers looking to commercialise their work, as well as larger companies looking for opportunities for collaboration.

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Using a QR code in your marketing

We've all seen QR codes in the high street shop windows, but they can be a useful tool for business to business marketing too. Why not have a QR code printed on the back of your business card, event invitations or exhibition materials to direct your viewer to a specific webpage, or offer, via their smartphone.

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There’s Money to be Saved by Going Green...

A new series of FREE environmental workshops entitled 'Go Green Bristol' have recently launched with great success.  Eligible businesses who attend the workshop will gain valuable information including how to take the first steps towards greening your business, how to measure usage and target savings, how to publicise environmental improvements to customers and suppliers, and it also gives business owners an opportunity to network with like-minded people.

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Tackling core business costs with Granted’s Green Desk

“You can’t manage what you don’t measure” is a mantra often repeated in business and nowhere is it more applicable than to core business costs.  It is easy when you are running a business to concentrate on the next sales, the next contract, whilst losing sight of the everyday core costs your business has.  It is also all too easy to pay a utility (water, waste, energy, transport) invoice without taking the time to ensure that what you are paying for is accurate, because the key aim in an organisation is to bring in the next pay cheque

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